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VISA

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Description
2011 till date;
  • SPR has managed several campaign to place Visa as a thought leader in the global payment technology company
  • SPR has successfully activated key campaigns like the Notatourist campaign, Visa Total partnership, Tech bloggers event etc.
Clients

Visa Inc.:
Visa is a global digital payments network that connects consumers, businesses, financial institutions, and governments in more than 200 countries and territories to fast, secure and reliable electronic payments. We operate one of the world’s most advanced processing networks – VisaNet – that is capable of handling more than 47,000 transaction messages a second, with fraud protection for consumers and assured payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa’s innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, ahead of time with prepaid or later with credit products. For more information, visit corporate.visa.com.

Tasks
  • SPR was engaged to deliver end to end account management
  • To communicate Visa’s key messages to target audience
  • To offer media relations, media monitoring, event planning and management